The next step is thinking in advance about what questions we will need to answer in our evaluation. We discussed these thoroughly, and wrote down some answers for the questions.
Below are the questions we are considering:
- In way way does our media product use, develop or challenge forms and conventions of real life media products?
- How does our media product represent particular social groups?
- What kind of media broadcasting company might distribute our media product? Why?
- Who would be the target audience for our media product?
- How did we address our target audience?
- What have we learnt about technologies from the process of producing our media product?
- Looking back at our preliminary task, what do we feel we have learnt in the development from it to our finished media product?
My production team and I addressed these questions, and below is our conclusion:
- The idea of our film challenges the thriller convention that there's one protagonist and one antagonist. We subvert this convention by making the protagonist, Connor, also the antagonist, Seth, by being schizophrenic, having a split-personality. We also use connotations of the colour black in our film, as Seth is dressed in black and is evil, mysterious, dangerous and scary, as black is dark and people are afraid of the dark. At the end of our two minute minute film, we want the viewers to think that Connor is shot by Seth.
- The film challenges social groups by Seth, the antagonist, being dressed in all black; hoodie, jeans and boots and Connor, the protagonist, being dressed in white. Seth's costume set up is very similar to that of a modern day 'chav' and so says that their social group is a trouble-making evil lot. Connor is shown to be a normal scientist, until he finds the gun in the laboratory. This subverts his social group, as he knew exactly where the gun was hidden and was pleased when he found it.
- It is most likely that a small or developing distributor company which has not really been heard of, as this is the most likely company to accept us, as we're a newly formed production team with little experience, therefore probably creating less successful films.
- We originally came to the decision to make the target audience 15+, but later changed that to 12+ to give a broader viewer range, and it's not really horrific enough to be rated 15. What's the point in targeting a rated 12 film at 15 year olds?
- The content of our film will most likely attract males rather than females, and people interested in tense films. This is because there's a variety of jump scares and suspense, attracting that sort of target audience.
- We haven't used much of the more advanced camera hardware, and so we've planned to use the tracking dolly, tripod and disco dolly. We have had a growing amount of experience with the editing software, and we all focus primarily on different, parts. We are all capable of different operations, but getting each group member to become more familiar with certain elements (such as sound editing and using final cut) because that way we can all work at the same time on different pieces, and then come together for the final adjustments.
- The three films so far this year (The Western, Preliminary Task and Chess Film) have granted us the vital skills and experience we'll need to make a final film. The Western helped getting familiar with the camera equipment, the Preliminary Film got us more familiar with editing techniques like match-on-action, and the Chess Film just refreshed us with how the equipment is staged, and let us put the terms into practice, such as 180 degree rule and so forth. On a whole, the Preliminary Task was the most important piece in the way of helping us get to grips with the filming techniques.
